Vueling and Sony launch the world’s first wearable boarding pass.

Vueling and Sony have launched the first ever wearable boarding pass in the world. Using a 2D barcode, the application puts flight information and boarding passes as close as your wrist. This cutting edge technology, which is exclusive to Sony’s SmartWatch 2, will be available from the end of March in the Google Play Store.

This exciting launch places both companies at the forefront of mobile technology.

It also represents an important step in Vueling’s total commitment to offering a complete experience. Together with last week’s announcement that the airline will now allow passengers to use their mobile devices during all stages of the flight, including take off and landing, it consolidates Vueling’s pledge to greater passenger connectivity. Very soon, new Premium technology services will also be announced.

According to Samuel Lacarta, Vueling’s director of Information Technology, “We have achieved this goal thanks to the huge effort that this airline, and all the people that work for it, have made in developing tech solutions that improve our customer experience.”

“This agreement, in which we have incorporated a new function into the already wide range of applications for SmartWatch 2, is a another example of how Sony strives for innovation,” says Sandra López de Santiago, Marketing Director for Sony Mobile España, ”And demonstrates how ‘wearables’ are becoming an important lifestyle tool for the consumer.”

The SmartWatch 2 heightens the Android experience and offers new ones in communication, permitting interaction with smartphones through Bluetooth®. Sony, who has been pioneer for quite some time in wearable technology, has expanded its ecosystem of applications optimised for SmartWatch 2 in Google Play. It’s the perfect travelling companion, resistant to water and is operated via a touch screen, putting text messages, email, agenda functions, call register, Facebook, Twitter and Gmail as close as your wrist

SmartWatch 2 is available in a wide range of straps colours and materials such as metal or leather for 189 €. See: http://www.sonymobile.com/e Vs